Two rock climbers on a ledge with climbing gear, overlooking a scenic landscape.

Duer Jeans

2015-2018

Creative Direction + Design

Coolmax denim made for movement. Design and development of key fit blocks and denim wash formula standards.

  • Image of women rock climbing in denim

  • An image of girl leaping denim shorts

  • An image of denim style jacket.

  • Image of camp fire