Our expertise is navigating the ecosystem that produces high quality, technically-driven outdoor apparel with enduring style.

Product Design

It’s all in the details. If you can wear it on your body we can figure it out.
Who We Are

Our award-winning team thrives on collaboration. We love sharing our expertise and talking details.
Let’s grow and disrupt together

Our Leadership
Location

xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Nations’ territories is our home base - ‘Vancouver, Canada’
Between the mountains and the oceans we have the ideal testing grounds for exceptional outdoor design.
Thoughtfully Curated Teams

Our team spans globally, without borders we benefit from working with a diverse set of experiences and perspectives. We are brought together by our shared love for design and the outdoors.

Design & Development

Our technical designs include detailed tech packs, prototype fittings, and hands-on communication. Manufacturers love us.

Team Mentorship

Campsite rules apply: Leave it better than you found it. We establish legacy templates and empower teams for future developments.

Creative Direction

We go beyond the mood board. We provide assets that explain the product design and inspire marketing teams.

Mons Royale Women's Mountain Bike Collection

A merino bike collection, designed and optimized for on bike.

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Rapha

Core pieces from Rapha’s Explore collection, created with gravel biking and bike packing front of mind.
Duer Jeans

Denim made for movement. Establishing key fit blocks and denim washes.

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Layering Systems

We holistically approach collections - work with our expert pattern maker and fit technician to achieve continuity through all layers.
Mons Royale Men's Mountain Bike Collection

A merino bike collection, designed with mountain biking in mind.

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